IAB Canada has been helping its members navigate the ever-evolving digital media landscape for more than 20 years. A large component to this is education and training within teams and across organizations.
In addition to our publicly available, in-person courses we also offer customized training sessions that are tailored meet your business objectives. Our training has been proven to educate and strengthen teams, broadening everyone’s working knowledge of digital media.
IAB Canada custom courses can be completely tailored to your needs. We can create a course that is:
- On any topics of your choosing or a hybrid of 2 or more topics
- One full day, two half days or a series of sessions that are spread out over several days/weeks
- For 5 people or 100+, the base rate is the same regardless of the number of attendees
Why IAB Canada?
- Our course material is developed by the industry. All our course material is vetted by IAB Canada committees to ensure it is accurate and non-bias.
- We’re current. All IAB Canada courses are reviewed at least twice a year by industry professionals to ensure they reflect what is happening in the industry today.
- We have a roster of experienced media and advertising trainers that work across sales, operations, management, data and analytics and more.
We offer sessions in:
- Data Fundamentals
- Digital Ad Operations
- Digital Media Buying and Planning
- Digital Media Sales Certification
- Integrated Digital Marketing (Digital Fundamentals)
- Paid Search Marketing
- Programmatic Trading
- Search Engine Optimization (SEO)
- Social Media Marketing
Or we can work with you to create a custom session to meet your individual needs.